The carbon footprint of
websites is growing
There are nearly two billion websites on the internet and this number is growing every day. The carbon footprint of all
websites is therefore increasing as well. The carbon emission of all these websites can be measured and reduced.
How big is your website's?
You only need 3 pieces of information to find out:
The URL of the site
you want to measure
The % of returning visitors (they leave a smaller footprint)
And the country where
the visitors are coming from
Due to digital transformation there are more and more websites, and they are getting bigger, so their carbon footprint is growing intensively. But how big is the actual carbon footprint of a website? Luckily, it can be measured accurately, even right here with our Carbon Calculator, and we can help you not only to calculate, but also to reduce it.
It may come as a surprise, but even with a few minor changes, you can reduce the carbon emmision (by up to seventeen times) of your website. So we can reduce the carbon footprint of the digital world as a whole.
Our partners in reducing the digital carbon footprint
Reducing the carbon footprint of marketing is only sustainable if the effectiveness of the activities is not compromised. With this in mind, Carbon.Crane's team of data scientists and marketing experts use artificial intelligence to develop solutions that only reduce carbon emissions, not campaign efficiency.
GET TO KNOW USOur intuitive dashboards allow you to monitor and analyze the carbon footprint of your e-mail campaigns and websites. Beyond measurement, E-mail Carbon Monitor® and Website Carbon Monitor® provide you with multiple solutions to reduce your carbon emissions.
The overview and analytical views of E-mail Carbon Monitor® display the carbon efficiency of your e-mail campaigns. Carbon Ratio® indicates the carbon footprint of unnecessarily sent e-mails, and identifies opportunities for reduction, thus supporting both planning and monitoring effectiveness. In addition to individual campaign analysis, the system also allows local and regional comparisons.
FIND OUT MOREWebsite Carbon Monitor® provides a comprehensive and detailed overview of the carbon efficiency of your website, which can be easily reviewed and analyzed on a user-friendly interface. By analyzing incoming traffic and its flow within your website, it reveals your options for reducing carbon emission and models their effectiveness in several scenarios.
FIND OUT MOREWebsites that use Carbon.Crane's Website Carbon Monitor® are entitled to place this badge in their footer which shows that they are consciously and actively working to reduce their website's carbon footprint—in partnership with Carbon.Crane.
Find out moreHere you can read more about the footprint of marketing, its reduction, and our latest news. If you also want to receive it by e-mail, subscribe to our newsletter!