Marketing can be carbon neutral!

Our solutions help you not to lose efficiency in the meantime—this way your marketing will be effective and sustainable at the same time. With our AI-based tools, you can assess the CO2e emissions of your campaigns, identify reduction opportunities and improve campaign effectiveness. All at once, simply.

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Carbon monitor

Carbon.Crane

It is marketing that can best reduce its own carbon footprint.

Reducing the carbon footprint of marketing is only sustainable if the effectiveness of the activities is not compromised. With this in mind, Carbon.Crane's team of data scientists and marketing experts use artificial intelligence to develop solutions that only reduce carbon emissions, not campaign efficiency.

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It is marketing that can best reduce its own carbon footprint.

Our partners

 

Our partners in aiming to reduce carbon footprint of marketing

Carbon.Crane helps the Mastercard to reduce its carbonfootprint of marketing
Carbon.Crane helps the Hősök Tere to reduce its carbonfootprint of marketing
Carbon.Crane helps the Greensense to reduce its carbonfootprint of marketing
Carbon.Crane helps the ZeroKarbon to reduce its carbonfootprint of marketing
Carbon.Crane helps the ÖRT to reduce its carbonfootprint of marketing

Our solutions

 

Our intuitive dashboards allow you to monitor and analyze the carbon footprint of your e-mail campaigns and websites. Beyond measurement, E-mail Carbon Monitor® and Website Carbon Monitor® provide you with multiple solutions to reduce your carbon emissions.


Zero-carbon e-mail solutions

Reduce the carbon footprint of your eDM campaigns

The overview and analytical views of E-mail Carbon Monitor® display the carbon efficiency of your e-mail campaigns. Carbon Ratio® indicates the carbon footprint of unnecessarily sent e-mails, and identifies opportunities for reduction, thus supporting both planning and monitoring effectiveness. In addition to individual campaign analysis, the system also allows local and regional comparisons.

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Optimize the carbon efficiency of your website

Website Carbon Monitor® provides a comprehensive and detailed overview of the carbon efficiency of your website, which can be easily reviewed and analyzed on a user-friendly interface. By analyzing incoming traffic and its flow within your website, it reveals your options for reducing carbon emission and models their effectiveness in several scenarios.

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Zero-carbon website solutions

Website BADGE®

Websites that use Carbon.Crane's Website Carbon Monitor® are entitled to place this badge in their footer which shows that they are consciously and actively working to reduce their website's carbon footprint—in partnership with Carbon.Crane.

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